Privacy Policy for RoofingSEO.services
Company: RoofingSEO.services is the trading name of SEO Consultancy LTD
Address: 84 Katherine Road, East Ham, London E6 1EN
Email: privacy@roofingseo.services
Data Protection Contact: [Dr M Mansoor Siddique/Data Protection Officer]
Introduction
RoofingSEO.services (“we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website and services.
We are the data controller for the purposes of UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, as amended by the Data (Use and Access) Act 2025.
What Personal Information We Collect
We collect the following types of personal information:
Information You Provide Directly
– Contact Information: Name, email address, phone number, business address
– Business Information: Company name, website URL, industry details, business size
– Service Information: Details about your roofing business, service areas, target keywords
– Communication Data: Messages, enquiries, and correspondence with us
– Payment Information: Billing address, payment details (processed securely through third-party providers)
Information We Collect Automatically
– Website Analytics Data: IP address (anonymised), browser type, device information, pages visited, time on site, referral sources
– Cookies and Tracking Technologies: Session cookies, analytics cookies, functional cookies
– Technical Data: Log files, error reports, performance metrics
Information from Third Parties
– Search Engine Data: Keyword rankings, search volumes, competition analysis
– Website Analysis: Technical SEO data, backlink profiles, site performance metrics
– Business Directories: Publicly available business information for local SEO services
How We Use Your Personal Information
We process your personal data for the following purposes and legal bases:
Contract Performance
– Providing SEO services as agreed in our service contracts
– Analysing your website and competitors for SEO improvements
– Creating and implementing SEO strategies and content plans
– Monitoring and reporting on SEO performance
– Managing your account and billing
Legitimate Interests
– Improving our services and developing new offerings
– Internal business operations and administration
– Detecting and preventing fraud
– Marketing our services to existing clients (soft opt-in)
– Conducting market research and analysis
Consent
– Email marketing to prospects and leads (with explicit opt-in consent)
– Using non-essential cookies for enhanced website functionality
– Sharing testimonials or case studies (with your permission)
Legal Obligations
– Maintaining records for tax and accounting purposes
– Complying with legal and regulatory requirements
– Responding to legal requests and court orders
How We Share Your Information
We may share your personal information in the following circumstances:
Service Providers and Partners
– Technical Service Providers: Hosting, email services, analytics tools
– SEO Tools and Platforms: Ahrefs, SEMrush, Google Analytics, Search Console
– Payment Processors: Secure payment handling (we don’t store payment card details)
– Professional Advisors: Accountants, lawyers, business consultants
Legal Requirements
– When required by law, regulation, or court order
– To protect our rights, property, or safety
– To investigate suspected fraud or other illegal activities
– In connection with legal proceedings
Business Transfers
– In the event of a merger, acquisition, or sale of business assets
We do not sell, rent, or trade your personal information to third parties for marketing purposes.
International Data Transfers
Some of our service providers may be located outside the UK. When we transfer your personal data internationally, we ensure adequate protection through:
– Adequacy decisions recognised by the UK government
– Standard contractual clauses approved by the UK authorities
– Other appropriate safeguards as permitted by UK data protection law
Data Retention
We retain your personal data for as long as necessary to fulfil the purposes for which it was collected:
– Client Data: For the duration of our service agreement plus 7 years for accounting/tax purposes
– Prospect Data: Up to 3 years from last contact (unless you request earlier deletion)
– Website Analytics: 26 months (configurable in Google Analytics)
– Marketing Data: Until you withdraw consent or opt out
– Legal Records: As required by applicable laws and regulations
Your Data Protection Rights
Under UK data protection law, you have the following rights:
Right to Information
– You have the right to know what personal data we hold about you and how we use it
Right of Access
– You can request a copy of the personal data we hold about you
Right to Rectification
– You can ask us to correct inaccurate or incomplete personal data
Right to Erasure (“Right to be Forgotten”)
– You can request deletion of your personal data in certain circumstances
Right to Restrict Processing
– You can ask us to limit how we use your personal data
Right to Data Portability
– You can request your personal data in a portable format
Right to Object
– You can object to processing based on legitimate interests or for direct marketing
Right to Withdraw Consent
– You can withdraw consent at any time where we rely on consent for processing
Right to Lodge a Complaint
– You can complain to the Information Commissioner’s Office (ICO) if you’re unhappy with how we handle your data
To exercise any of these rights, please contact us using the details provided above. We will respond to your request within one month.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to improve functionality and analyse usage:
Essential Cookies
– Required for website functionality and security
– Cannot be disabled without affecting site performance
Analytics Cookies
– Google Analytics (with IP anonymisation enabled)
– Used to understand how visitors use our website
– Helps us improve user experience and content
Marketing Cookies
– Used to deliver relevant advertising (with your consent)
– Social media integration cookies
– Conversion tracking for paid advertising
You can manage your cookie preferences through your browser settings or our cookie consent banner. Disabling certain cookies may affect website functionality.
Data Security
We implement appropriate technical and organisational measures to protect your personal data:
– Encryption: Data encrypted in transit and at rest
– Access Controls: Restricted access on a need-to-know basis
– Regular Updates: Security patches and software updates
– Staff Training: Regular data protection and security awareness training
– Incident Response: Procedures for detecting and responding to data breaches
– Secure Hosting: Reputable hosting providers with strong security measures
Marketing Communications
We may send you marketing communications about our services:
Email Marketing
– Existing Clients: We may send service updates and relevant offers (legitimate interest)
– Prospects: Only with explicit consent through opt-in forms
– Unsubscribe: Easy opt-out available in every marketing email
Direct Mail and Phone Marketing
– Only with explicit consent or where permitted by law
– Clear identification and easy opt-out procedures
Children’s Privacy
Our services are not directed at children under 16. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child under 16, we will delete it promptly.
Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. Please review their privacy policies before providing any personal information.
Data Breach Notification
In the event of a personal data breach that is likely to result in high risk to your rights and freedoms, we will notify you without undue delay, as required by law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will:
– Post the updated policy on our website
– Update the “Last Updated” date
– Notify you of significant changes by email or prominent website notice
– Obtain your consent for material changes where required by law
How to Make a Complaint
If you have concerns about how we handle your personal data, you can:
- Contact us directly using the details above – we have internal procedures to handle complaints
- Contact the ICO (Information Commissioner’s Office):
– Website: ico.org.uk
– Phone: 0303 123 1113
– Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Contact Information
For any questions about this Privacy Policy or how we handle your personal data, please contact:
Data Protection Contact: Dr M Mansoor Siddique
Email: privacy@roofingseo.services
Address: 84 Katherine Road, London E6 1EN
Business Registration: 07934506
ICO Registration: C1793187
This Privacy Policy complies with UK data protection legislation including the UK GDPR, Data Protection Act 2018, and Data (Use and Access) Act 2025, as well as the Privacy and Electronic Communications Regulations (PECR) for electronic marketing.